Author Archive: Sandra Herner
I help writers with professional editing that helps them turn their stories (particularly: mysteries, SF/F and series) into published books that engage readers.
5 Reasons Self-Publishing (and Lunch) Can Be So Disappointing
It seemed simple enough: find a self-publishing service that fits my budget and needs. With dozens of publishing services to choose from, how hard can this be? Since I am writing a book ABOUT publishing, this is both research and…
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This is how to protect yourself from Self-publishing Scams
You no sooner start to look for help in self-publishing and–Wow!—someone wants to help you! All you do is pay them a fee and they’ll do everything for you to be a #1 bestselling success. Sound too good to be…
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Publishing Scams – Beware!
Anxious to get published? Maybe TOO anxious? It’s easy to snap up the first offer you receive to publish your book. But is it a real offer or a scam? You should take time to check the offer out using these…
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Why Realistic Details Can Misdirect Your Story
Yes, details are good. A writer needs to research and ask experts and know all the facts behind everything in their book. Right? Not necessarily. Too many details can create a confusing map of how to get through to the story…
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Big Questions Writers Need to Ask
Every writer begins by imbibing with a lethal mix of enthusiasm and ignorance. Here are the big questions that can turn that poison elixir into a welcoming brew that satisfies the biggest question: Should I try to be writer? Inspiration…
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600+ Shares – How Networking Works!
What does it take to be a successful writer? The same thing it takes for anyone in any business (and writing IS a business!) to get noticed. A desirable product A plan for action Networking Case in point: I wrote an…
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Avoid Sabotaging Your Story
Whaaat happened!?! Your story was going so well and then it just, like, fell off the face of the earth! Went south. Took a turn and left you in the wind. Or is suddenly beached, high and dry. Okay, we…
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Writing Neurosis: Author Branding
Author branding can frustrate the best of us. I came across this bit of pertinent graffiti scribbled on a fictional wall in a newly released fantasy: “You have to be crazy to work here, and there’s a two neurosis minimum.”…
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Boost Your Stories Through A Series
A quick post to share my latest article on WritetoDone.com about writing an irresistible series to bolster your career and set you on a happy writing path. As Grant Smith commented on the article: “When I wrote my first novel I…
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Get on Social Media and … What Happens?
A client recently wanted to hire me to create the content for his author website, FaceBook, LinkedIn, Pinterest and Twitter pages. Yes, but I had a niggling suspicion I needed to talk to him first about his ideas about social media. Social Media…
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