Book Marketing
Get on Social Media and … What Happens?
A client recently wanted to hire me to create the content for his author website, FaceBook, LinkedIn, Pinterest and Twitter pages. Yes, but I had a niggling suspicion I needed to talk to him first about his ideas about social media. Social Media…
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Are Writers Being Shorted with the new James Patterson approach?
My Top 4 Trend Recommendations for 2016
A new year always brings trends to mind. So what will 2016 offer writers? Some interesting trends, some backpedaling, and some skewed perspectives too! Frankly, I think we dwell too much on those items on our “to do’s” that fell…
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Tricks to Killer Query Letters
Need a killer query letter for agents or publishers? Queries can be tough! Try these tricks so you can connect with publishing professionals to get a “Send more now!” response. First, realize that the statistics on queries are dreadful for most writers—rejection after rejection is…
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Is This the Definitive Way to Find YOUR Agent?
In my last post I offered the first rung of tried-and-true methods to find an agent. Here are two alternative (and opposite) ways to land an agent–one may be the perfect to get one step closer to your book deal! Agents have…
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Can Writers Really Trust An Agent?
Are you about to take the “finding an agent” path? Are there any drawbacks to getting an agent to represent your book? Sure there are! Every opportunity involves potential problems. There are good reasons to seek an agent: A good agent can open…
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Alert: The Gamble AFTER Readers Buy Your Book—and How to Be a Winner
What happens to your book AFTER it’s purchased? Huh? Why should you care? Publishers now DO care—and make decisions on marketing based on how readers read books! Too many writers concentrate only on: a colorful cover clever title and hot action on…
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Your Writer’s Blog to Book Ecosystem
Take a lesson from Harvard Business—without attending classes—and you can have a leg up on your writing competition. Writers need to know what to do BEFORE they write. Becoming a writer is more than just learning the steps to writing…
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Find Your Writing Niche to Guarantee Success
Let’s say you want to write. You want to write fiction. Oh, heck, let’s make it a series of books. So what then? Just how specific are you when you define what you want to write … or what you…
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Pain-free Ways to Cut Your Manuscript
I just finished writing an article for an organization I belong to, geared to a specific magazine and when I was finished I had 2,355 words. Great! Of course the magazine’s max is only 1,500 words. But that’s the way…
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